A lead is someone you should follow up with about your product or service. This person is interested in what you have to offer and has filled out the form on your web page or funnel.  

When connected to LeadOwl, you receive your leads in real-time, instantly to the mobile app. Stay organized, use the simple app, and follow up with your leads quickly and efficiently. 

What do the colored icons next to each lead mean?

GREEN = less than 15 minutes old - New and fresh!
ORANGE = 15 minutes to up to 60 minutes old
RED = Older than an hour
RED with exclamation ! = Older than 24 hours
GREEN with a checkmark = Contacted - the lead has had some form of interaction/contact via text, email, or phone call.

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